Deloitte is launching the True Price coffee bar together with True Price and Hutten. Here employees pay a fair price for coffee or tea. That fair price goes to the FairClimateFund project: reforestation for coffee farmers in Peru. Together we give back to people and nature.

About Deloitte

Deloitte is a business services provider in Audit & Assurance, Tax & Legal, Consultancy, Financial Advisory, and Risk Advisory. With more than 345,000 employees and 175 years of experience as a financial and business services provider, Deloitte is active in more than 150 countries worldwide. Deloitte’s goal is to strengthen public confidence in the capital markets and work towards a strong economy, a fairer society and a more sustainable world.

“Making an impact that matters”

Together towards a sustainable future

Deloitte helps clients in their total sustainable transformation process, from defining their sustainability goal and strategy to communication, implementation and financing of the transformation, as well as setting up governance, monitoring and reporting, and assurance.

“We help our customers collaborate across their value chain to accelerate and increase their impact.” – Randy Jagt, Partner and Future of Food lead Deloitte

Making your own business processes more sustainable

Deloitte Netherlands not only helps clients with sustainability, but also focuses on internal sustainability through the WorldClimate program, Deloitte’s global strategy in the field of sustainability. For example, Deloitte Netherlands aims to be CO₂ neutral for housing and mobility by 2025.

“To this end, we have adjusted our travel policy and we are in the process of switching to green alternatives for our lease cars. We are also looking at further improving the sustainability of the energy use of our offices and topics such as waste, water consumption, food and biodiversity are high on the agenda. In line with this, we have implemented the True Price concept at our coffee bar in The Edge in Amsterdam.” – Mark van Rijn, Internal Sustainability Lead Deloitte Netherlands

True Price Coffee bar

“We are convinced that a transformation of the entire food ecosystem is necessary, both for these companies and for our planet and population.”

It concerns the entire global food chain, from farmers to consumers. This also includes Deloitte professionals and consumers. That is why Deloitte has launched the True Price Coffee Bar initiative in the Amsterdam office together with True Price and catering company Hutten. With this they try to raise awareness about the social and environmental costs of two specific, very popular products: coffee and tea.

The impact of the True Price coffee and tea, which is paid on top of the normal price, is donated to the FairClimateFund project: reforestation for coffee farmers in Peru. In this project, farmers – living in the upper catchment (3000m) of the Piura growing area – reforest with native tree species, reducing erosion and improving water storage capacity, benefiting farmers downstream. The project also removes CO₂ from the air and creates more biodiversity.

Our collaboration

‘FairClimateFund’s projects make an impact in several areas. For example, the reforestation project in Peru, to which we have specifically chosen to donate, not only leads to CO₂ reduction but also contributes, for example, to the recovery of biodiversity and better living conditions for local coffee farmers. This multiple impact is in line with our aforementioned sustainability goals and activities. – Mark van Rijn, Internal Sustainability Lead Deloitte Netherlands

You can read more stories about Deloitte’s impact here.

Deel deze pagina
navdot-black-rightCreated with Sketch.
navdot-black-rightCreated with Sketch.
navdot-black-rightCreated with Sketch.